AI build studio · Amsterdam

Most B2B software is overbuilt and under-used. We build the opposite.

Amsterdam-based AI build studio. We build internal tools and AI agents for European SMBs, shipped in weeks, hosted in the EU.

Built for services and product companies, 20–100 staff, that need to move now.

The thesis

The shape of the problem we keep finding inside the SMBs we talk to, and the shape of the answer we ship.

Most SMBs run 8–15 SaaS tools their team uses 20% of, plus three to five workflows that could be replaced by a single AI agent. We find them, build them, ship in weeks not quarters. The result is software your team actually opens in the morning and infrastructure you own, in Europe, on your terms.

How we work

Three ways in. One way out: shipped.

Every engagement starts with the Audit. From there, we build: either an agent for a specific workflow, or a full internal tool to replace what isn’t working anymore.

Your stack · 8–15 tools

CRM
Billing
Support
Email
Docs
Tickets
BI
HR
Files
Audit · 2 weeks
Engagement · 012 weeks · €2,500

Audit

We map your stack, find the workflows worth automating, and prove it with one working prototype. You get a roadmap. We get a yes/no on whether to keep building.

The starting point for every engagement.

1 agent · 4 weeks · live

Renewal due in 14 dayssignal
Negotiate inside guardrailsagent
E-signature sent · CRM updatedaction
Engagement · 024 weeks · from €5,000

Agent Sprint

One AI agent, scoped tight, shipped to production. Renewal flows, lead qualification, meeting-to-CRM, invoice ops, whatever the audit said was first.

Kunnen we ons contract met 5% korting verlengen?
4% op 24 maanden, of 6% op 36.
Doe maar 36 maanden.
renewed · e-signature sent

Flagship · Dutch telecom renewals

A WhatsApp-native renewal agent for a Dutch mobile telecoms operator, built end-to-end across NL, DE, and FR. Quotes, negotiation, e-signature handoff, all in the customer's language, inside their commercial guardrails. The system is complete and the patterns are reusable for any contract-driven business.

Read the build →
your-team · monday morning
5 deals waiting · post-event
€840K in flight
Follow-up agent drafted 5 replies →
Engagement · 036–10 weeks · from €15,000

AI-Native Transition

A custom internal tool, built AI-native. The replacement for the legacy SaaS your team only half-uses, or the new system that didn’t exist yet.

Post-event · 5 contacts

synced
Family office · Genevameeting → next
PE LP · Amsterdamfollow-up · drafted
CIO · Frankfurtintro · queued
Founder Q&A panel ready

Flagship · FCS

Internal CRM and follow-up system for a private-wealth events company. WhatsApp inbox, AI-cataloged contacts and meetings, deal flow, post-event follow-up agents, founder Q&A panel. Built in partnership with FCS, our sister company. It's the system we use ourselves.

Read the build →

Ongoing partnerships available after the first engagement.

How it runs

From first call to production, in weeks not quarters.

The same loop on every engagement. We anchor pricing on the first call, sign one page of plain English, and ship from week two.

4 stages · 1 SOW · 1 invoice line per stage
  1. Step 01 · Day 0 · 30 min

    Scoping call

    You describe the problem in one paragraph. We say yes or no, and which engagement fits, in thirty minutes.

  2. Step 02 · Week 1

    SOW signed

    Scope, channels, hosting region, fee. One page of plain English. You’re our next paying customer.

  3. Step 03 · Weeks 2–10

    Live in your stack

    EU-hosted from day one. Real users, measured weekly, configured to your data and your team’s daily flow.

  4. Step 04 · Ongoing

    Funded by what it does

    Usage fee keeps the build maintained. No abandonment. You always know what each thing it does costs you.

The moat

European by architecture, not by accident.

Three things that are true on the first call, not after a security review six weeks in.

AmsterdamEU-NL
FrankfurtEU-DE
ParisEU-FR
DublinEU-IE
StockholmEU-SE

Pick the regions that match your customers.

Your data stays in your app.

Product runs on European infrastructure across the regions you pick. Amsterdam, Frankfurt, Paris, Dublin, Stockholm. No US clouds between you and your customers.

Architected under

AI Act 2026

AI Act compliance is our problem.

Architected under the Act from day one. Retrofitting vendors will be patching for years. You won’t.

Youfounder · ops lead
Account manager
PM middleware
Offshore handoff
Senior teambuilds it

Senior team, no agency layers.

You work directly with the people building it. No account managers, no offshore handoffs, no project-manager middleware between you and the work.

Who this is for

Built for the people who decide on Tuesday and ship on Friday.

We work with European SMBs, 20–100 staff, in services and product companies. Companies that move fast, decide fast, and want to talk to the people doing the work.

We don’t fit corporate procurement cycles or public-sector tenders, and that’s deliberate.

Services firmsProduct companiesFounder-led20–100 staffEU + UK

Book a call

If your problem fits, you’ll be in production in weeks, not quarters.

30-minute scoping call. Yes or no, on the call.